The Home Furnishing Directory - Linens, Drapes & Rugs consumers are in-market or have an intent to purchase the necessities that help make their lives the picture of easy living. There's nothing like stepping out of the shower and wrapping yourself in a luxurious towel. Or, when it's bedtime, pulling back the comforter and slipping onto some Egyptian cotton 800 count sheets. But before all of this, walking around your house and admiring the rugs and drapes that help frame your overall home decor, gives you a sense of pride.
But these things don't last forever! They need to be freshened up, replaced for a new look or after an unfortunate pet accident. The consumers here have been identified as an audience who spends a significant amount of their income on household items. If your mailer is looking for a direct mail responsive list of known buyers of home furnishings, this is your audience!
The Home Furnishing Directory - Linens, Drapes & Rugs consumers read magazines, watch TV programs on decorating tips, buy books, buy from catalogs and retail. Use this file for catalog, book, retail, TV ads, magazine subscribers and more! Another use of this file is for email and digital marketing. It's also available for CRM digital onboarding to send to your clients DSP!
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