All the American Life - Bridal Dress Shoppers have opened their mobile device at a store selling Bridal dresses. They log on to the retailer’s site to check for specials or search to see whether an item is in stock.
While they were at the store, their mobile id's where captured. Mobile id's are kind of like a cell phones VIN number and we match them back to our consumer postal/email Masterfile. It enables us to make this hot, trigger/signal data more valuable by adding demographics such as age, gender and income. All the consumers here enjoy shopping for their Bridal gowns because after all, it’s a moment that only happens once! Bridal stores today offer so much more then just dresses.
They offer veils, jeweled head pieces, jewelry and shoes. These brides are ideal to market your catalog, apparel, footwear and everything in between to. Use this list for direct mail, email, onboarding or digital marketing.
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