Looking fashionable begins with an attitude. The women’s apparel buyers here know that a fabulous fit and a confident attitude can make the difference between wearing clothes vs. making a fashion statement. The Avenue W - Women’s Apparel Buyers enjoy buying clothes that flatter their figures and minimize any figure flaws. They are very brand loyal when it comes to buying their wardrobes. And they know what they want - the latest fashions for career, special occasions, shoes, accessories, intimate apparel and casual wear. They won’t compromise on style or cost. These women have purchased from a variety of catalogers and specialty retailers to keep up their image of being a woman who is smart, stylish and quality conscious. The Avenue W - Women’s Apparel Buyers purchase from Petites to Tall and sizes 4-12. The consumers here spend on average over $100 per order, have an average age of 35 and have an average income of $40,000 per year. Take advantage of the Avenue W - Women’s Apparel Buyers consumers known traits - credit card users, broadband subscribers, internet buyers, mail order buyers and retail buyers - to help make your next campaign, whether it’s direct mail, e-mail or a multichannel marketing campaign a success!
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