Stepping out onto the fairway to tee off is like Heaven on earth for the Fairway to Heaven golf enthusiasts. Sourced from Timeshare and Golf Resort buyers/inquirers, Internet Travel Responders, Magazine Subscribers and Infomercials, the golfers here are serious about their sport. They subscribe to golf magazines, vacation at golf resorts or areas known for their excellent golf facilities, watch golf on TV and follow the circuit via email alerts, newspapers or better yet, at the US Open itself. They take lessons with the golf pro and enjoy attending golf clinics. The Fairway to Heaven golf enthusiasts wouldn't dream of showing up for a golf game unless they had the proper attire and equipment. This makes them ideal prospects for any golf offer, high-end catalogs, travel, credit card, time share, subscription and book offers.
This new direct response database has been enhanced with the hottest new select on the market today, Trigger Data - new phones, new homes, newly issued credit cards along with lifestyle interests. Trigger data helps direct marketers identify consumers who are in the moment and ready to buy! Multi-channel marketing is proving to be the successful marketing method of choice. Take advantage of the Fairway to Heaven consumers known traits - credit card users, broadband subscribers, internet buyers, mail order buyers and retail buyers - to help make your next campaign, whether it's direct mail, e-mail or a multi-channel marketing campaign a success!
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