Gizmos and gadgets – they are both intriguing because of the special function they perform and a “must have” for these Gizmo Guru’s extensive collections. They buy the latest sleek, new electronic gizmo as soon as it hits the market. The Gizmo Guru’s enjoy the fact these gizmo’s and gadgets have practicality and are surprisingly small in size considering wide range of functions these fun non-essential products provide. Reading about new products and their technology is also part of the equation that makes up this “techie” guys file. Both Geeks and Non-Geeks make up the Gizmo Guru profile. Mostly male, this file is perfect for magazines, books, high end catalogs and other offers that feature new tech, high end, hard to get products and services. Take advantage of the Gizmo Guru’s consumers known traits– credit card users, broadband subscribers, internet buyers, mail order buyers and retail buyers - to help make your next campaign, whether it’s direct mail, e-mail or a multi-channel marketing campaign a success!
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